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Digital Marketing

I become Digital Marketer

For some time I have contemplated moving to FMCG industry and gaining marketing experience there. I was lucky that Danone has just embraced the digital marketing trend and was willing to invest in a person, who is interested in developing…

Zentiva

My first innovation in sales

In Zentiva I have introduced a new workflow for the field force - a split of medical representatives efforts between visiting doctors and visiting pharmacies, as well as a new reporting system. Most of portfolio and competitors analyses were also…

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